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Shop Black Owned
Supporting Black business ownership is particularly important: it is a path for creating sustained, multi-generational wealth. In other words, making a point to support Black-owned businesses today can help close the racial wealth gap now, and well into the future
Featured Black Owned Brand:
4th Ave Market
4th Ave Market is the largest Black-owned beauty store in the U.S. for people of color, carrying thousands of Black-owned brands of hair, skin, and personal care products. The company also invests in BIPOC businesses and employees to give back to the community it’s built on.
Shop Stores and Marketplaces
BLK + GRN
BLK + GRN is a beauty and wellness marketplace full of all-natural products — all of which are made by Black artisans. They feature gift sets, whether for gifting or keeping for yourself, which feature a myriad of the retailer’s best products.
BLK MKT Vintage
BLK MKT Vintage is a Brooklyn, NY-based antique/vintage concept shop, specializing in collectibles, cast-off's and curiosities, which represent the richness of Black history and lived experience. Curated by founders Jannah Handy and Kiyanna Stewart, the collection includes found items like vintage literature, vinyl records, clothing, art, housewares/decor, furniture and other goods.
Bold Xchange is an online marketplace started by Danielle Deavens and Doug Spencer with the goal of making it easier to find and shop Black-owned brands. They currently have a selection of beauty, skin-care, apparel, and household items on their site. When you shop on their platform, you’re also getting fast, three-day shipping and an opportunity to save money the more you buy.
Brave + Kind Bookshop
Just visiting the Brave + Kind website will fill you with wonder. The diverse books offered focus on early readers and young adults, but there is an adult section offering recommendations to help us all do better as human beings.
Cafe con Libros
Cafe con Libros is more than a bookseller. It’s a bookshop, a cafe and a feminist community space where women, in particular, can feel safe and welcome. And with book clubs dedicated specifically to women of color and feminism, it helps readers find kindred spirits and deepen their understanding of the world and each other.
Shop Home Decor
In her Etsy shop, Founder Natalie Manima, who is of Ghanaian descent, offers a variety of home products, including pillows, blankets and placemats, that are incredibly eye-catching.
Black Pepper Paperie Co.
Washington, D.C.–based mixed-media art and design studio and lifestyle brand Black Pepper Paperie Co. was started by Hadiya Williams. It offers handcrafted wearable ceramic art, home décor, paper goods, and apparel “rooted in memory and cultural influences from across the African diaspora.”
Bolé Road Textiles
Bolé Road Textiles, started by Brooklyn-based interior designer Hana Getachew, offers handwoven goods, including pillows, rugs, and other linens, made by artisans in Ethiopia.
Ever shop West Elm’s “local artists” section? Then you may have seen Candice Lutner and her eponymous label among the ranks. She creates custom furniture and unique home accents “using remnant scraps of wood and fabric from her home studio.”
Interior designer Nicole Gibbons really knows her paint, so it makes sense that she created a super-easy online paint shop to help people choose the perfect colors for their home. The interactive Clare Color Genius section of the site is a must-try for anyone who's looking to redesign a space.
Shop Food & Drink
A Dozen Cousins
Beyond making flavor-packed slow-cooked vegan beans, A Dozen Cousins also provides an annual grant to non-profit organizations working to provide healthy lifestyle education in underserved communities.
In 2018, Alexandra Winbush founded an eponymous tea and candle company dedicated to wellness and self-care. Their soy-based candles and seasonal loose-leaf teas can be purchased individually or as a bundle package, which includes a candle, 25 tea bags, and a curated playlist to match the mood.
Hawa Hassan’s Basbaas hot sauces, which are inspired by her mother and feature the flavors of her native Somalia, can be used as a marinade, a base for a salad dressing, even just spread on a piece of toast.
BLK & Bold
Blk & Bold was founded in 2018 by Pernell Cezar and Rod Johnson and claims to be the first-ever Black-owned nationally distributed coffee brand. It offers fair-trade specialty coffees and teas, which include single-origin roasts from El Salvador and low-acidity Ethiopian beans.
Brickhouse Gourmet Coffee and Tea Co.
Akera Sellers channeled his love of travel into a line of high-quality coffees and teas called Brickhouse Gourmet Coffee and Tea Co. They feature several styles of coffee such as single-origin and light-roast Brazil Cerrado, and an impressive range of teas including loose-leaf Japan Sencha Green Tea and Sweet Apricot Tisane.
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